Paid advertising

Paid ads with clear lead tracking

We set up and manage Google Ads and Yandex Direct, connecting campaigns, landing pages and analytics into one measurable lead-generation workflow.

  • Google Ads and Yandex Direct
  • Landing pages
  • Goals and UTM tags
  • Lead-focused optimisation
Advertising campaign dashboard and lead analytics

What we do

We do not send traffic blind: every step from ad to enquiry is prepared

Advertising works best when the offer, page, form and analytics are connected. We check that foundation first, then launch and improve campaigns.

Ad and website audit

We review campaigns, landing pages, goals, forms and the points where enquiries can be lost.

Search campaigns

We structure campaigns and ads around services, products, locations and commercial search intent.

Landing pages

We prepare focused pages for specific services and campaign scenarios: offer, proof, forms and trust.

Goals and optimisation

We connect goals, events and UTM tags, then improve campaigns by lead quality and cost.

How we work

From task to measurable next steps

  1. 1

    Set the goal

    We clarify the offer, audience, target locations, budget and desired website action.

  2. 2

    Prepare campaigns and pages

    We build keyword lists, ads, landing pages, forms, goals and UTM tracking.

  3. 3

    Launch and verify

    We check page flows, events and lead delivery before the main campaign starts.

  4. 4

    Optimise with data

    We review lead quality and adjust campaigns, pages and offers based on the results.

FAQ

Frequently asked questions

Short answers before we plan the website, SEO or advertising workflow.

Can we run ads without a website?

Yes. We define the minimum structure and prepare a landing page that can receive paid traffic with a clear path to an enquiry.

Do you handle the website as well as advertising?

You can start with an audit or connect the full workflow: landing pages, forms, goals, analytics and campaign management.

How do we know where a lead came from?

Goals, events and UTM tags help separate paid enquiries from organic traffic and other sources.

Can you advertise a catalogue or online store?

Yes. We prepare categories, product pages and conversion scenarios based on whether the goal is an order, call or quote request.

REQUEST

Let’s discuss your website and promotion

Answer a few questions in the quiz or leave your phone number for a callback. We will review the task and suggest a clear launch plan. For quick messaging, you can also open our Telegram bot.